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DJ Do You Have Something to Show for the Music You Bought?

DJ business Beginner Stage 8: The DJ Business November 2017

Contents of the video

0:00 Why, and I want you

Alright ladies and gentlemen, this video could be a little bit controversial, but it may explain why, and I want you to scratch your head after this video, you possibly don't own any music at all. In fact, you own nothing. Jack shit. Right, so let's imagine you are a new DJ, relatively new, you've bought a great controller, you've got your powered speakers in the room, you've got a good set of headphones and away you go for a house party, or even you could be a mobile DJ doing weddings, parties, bar mitzvahs and goodness knows what, even like tomorrow night or tonight after this video, you've got to rush out and do a gig. But, you might not own any music at all. In fact, you might not have anything.

1:26 You had bought a physical item

Now I'd like to show you this, of course this is a thumb drive, a stick drive, and that is a 32 gig, and I can put lots and lots of tunes on there. So for example, I could go to Beatport, spend £100, £200 and pretty much put my entire collection on there. That's it! It would be on there. But look, that's what I've got. That. And if I lose that, if I haven't backed it up, I've got nothing. Now, I would like to relate to the years gone by when you bought a cassette. Now, okay, this is the sort of cassette that you would record music onto. But you could still buy a cassette, an album, and you would have something that was tactile, that was actually yours. You had bought a physical item. This is a physical... Actually it doesn't hurt at all. Nothing in there anyway.

That's a physical item. Also, a CD. Look at this. This is a CD. And inside it, yes, the CD case of course, is the CD. And of course, then you have the booklet that goes with it. You have the information, you have artwork, you have something physical. And then of course, the crème de la crème of DJing. The pist of resistance. The pist of resistance is... ...the 12-inch. Every bloke wishes they had a 12-inch.

3:02 Your vinyl and you'd go, wow

And here it is! There you go. There is the 12-inch. Look at that, see? You had something! You see, when you went to the record shop, whether it be on a Monday, Friday, Tuesday, Wednesday, Thursday... ...Monday, Friday, Wednesday, Tuesday, Thursday. You would strive to find the latest cuts, the new releases, and you'd open up and... It's just that smell of the new vinyl. And you'd pull the vinyl out with its dust cover. That's what it's there for, to stop the dust getting in there. And sometimes... I'm not going to talk about virgins here. What it was like for the first time, which it was. Pulling... Sometimes you had to pull it out because the energy of just that sort of feel of that just being stuck there.

It was just physically, like, ooh! Pricing it. And you'd look at your vinyl and you'd go, wow. That has been untouched up until now by you once you've put your grubby hands on it. But again, what we had, and what we still can of course get... Is we had something physical. We actually had something that you could hold, you could touch, you could feel. Now, alright, we can talk about... By the way, don't forget as well, if you're riding your bicycle in dry conditions, use dry lube.

I wasn't paid to do that. I just felt like doing something random. So, you see, again, if you had the vinyl... This would run out. But at least you had something, right? The time on this video is having to finish because I've got four minutes left before I run out of hard drive. So I'll carry on for a little bit longer. But at least you had something. You had something to hold. You had the artwork. You had information. And you stacked them all in a row. And you had something to look at. Instead of nowadays... We have this. And you have a few words and a bit of artwork on your computer. What do you think? Put a comment underneath and like this video. And subscribe. Practice and enjoy. Thank you.

This transcript was produced automatically from the audio of the video and may contain mistakes.

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